I'll be the first to admit that I'm immediately drawn to buying a beer based on its label. There's not a magical formula or anything that catches my eye It could vary between Old World-y and German-looking to crisp, modern, and cool. It could be a variety of things. And this one caught my eye because of the dragon. I'm on a bit of a Game of Thrones kick after re-watching the first season just to ease my withdrawals from the most recent season finale. (And to give myself some much needed quality time with the Starks.)
